The 8 Most Important Steps To Getting A New Job Using LinkedIn
If you’re struggling getting a new job using LinkedIn then this blog post is going to help you get you on the right track.
Job vacancies can be posted directly to the site, companies can advertise openings via its social media platform, and you can connect with people from across the industry.
With 87% of recruiters using LinkedIn to find new employees, it’s important to make all the right steps to getting noticed and leaving a good impression.
In this post, we’re going to look at the eight most important steps to getting a new job using LinkedIn.
1. Make Your Profile Credible
Your LinkedIn profile does a lot of the legwork when it comes to forming the first impression with a potential employer.
Within seconds of reading it, they will get a sense of your workplace personality and how dedicated you are as a professional. The sense they get needs to be that you are a credible candidate.
Nothing will sour their impression of you quicker than a poorly-done selfie as your headshot, a half-filled out work history, or a naked profile with no banner or background image.
Take a look at our guide to the essential headshot styles for inspiration and make sure that your profile feels complete. You never want to come across as someone who ‘couldn’t be bothered’ or doesn’t take their career or image seriously. Create a great first impression via your profile and it will be much easier getting a new job using LinkedIn.
2. Sound Like A Professional
It’s important when creating a profile to understand that you are in control of the first impression that is formed about you. You can shape your professional identity and the tone you create will stay with people.
This means you need to take the time to write a summary and work history that shows professionalism. Use vocabulary that is precise but displays a good understanding of the industry, showcase all of the relevant information for potential employers, and make reference to your strengths and achievements.
Demonstrating that you know how to present yourself as a leader in your industry and how to identify important elements in your career immediately sets you apart as a valuable asset.
3. Prove Your Team Working Credentials
One of the big advantages of LinkedIn is that you can show your skills in action. By being a team player on LinkedIn, you prove yourself to be one without ever needing to mention it.
You can do this by growing your network, contributing to groups, regularly posting updates that celebrate the achievements of your current team, and getting strong recommendations from colleagues and peers.
Use your profile to promote any organisations or groups you are a part of and make it clear how you are involved with them.
4. Show Off Your Talents And Achievements
Your LinkedIn profile isn’t just a place to list what you’ve done in the past – you need to frame it so that employers know you are a standout candidate.
The best way to do this is to tell a story with a profile that shows how you’ve evolved in your career. How your perspective on the industry has been shaped by your work history and how past achievements got you to where you are.
When doing this, remember to mention innovations you made, success stories, and how your responsibilities specifically helped clients or the organisations you worked for. When done well, this won’t sound like bragging but instead like a natural consequence of your actions.
5. Be The Ideal Candidate
LinkedIn profiles are strongest when they are catered towards a specific role you are looking for.
You can then tease out the main requirements for it and ensure you’ve met every one of them. You want your profile to be of someone who could have that job and not someone looking to advance to it.
If you are looking to work with a specific organisation, then you can elevate your profile further. Research what their main values and aims are and fold them into your work history, your interests, your groups, or your summary.
If sustainability is a key focus, then be an active member of ecology and environmentalist groups. If innovation is a priority, then post regular news stories about cutting-edge developments. If brand awareness is important to them, then put extra energy into growing your network.
6. Connect With Recruiters
Connecting with recruiters is one of the best ways of finding new opportunities and to be recommended for openings. It’s a recruiter’s job to find good candidates so connecting with them shouldn’t be too difficult.
The simplest way to do this is to use the search bar on LinkedIn to find recruiters in your area. You can also find them via their website or a directory and then look them up on LinkedIn. Create a personalised introduction when connecting and don’t be afraid to interact with their posts or content.
The second option is to bring recruiters to you. Having a strong profile is essential; you then need to optimise it for a search engine by using keywords, growing your network, listing all of your niche skills, and creating regular content updates.
7. Use LinkedIn Settings To Become More Visible
Growing your network and posting content will make you more visible on LinkedIn but you can change the settings of your profile to help this along.
When you go to the ‘jobs’ section of LinkedIn you will be given the option of declaring whether you’re actively looking for work and how soon you can start. You can then turn your job signal on to let recruiters know you are open to finding new jobs.
Only certified recruiters on LinkedIn will be able to see that you are ‘open,’ so it’s important that you still grow your network and have your contact details ready for close connects.
8. Include A Video Of Yourself
LinkedIn allows you to embed rich media such as videos directly into the summary of your profile.
If you have one, this is an excellent way to give employers a feel for your personality and it showcases your confidence and presenting skills.
There are many opportunities to find such a video including recordings of lectures, talks, or tutorials. If you don’t have anything suitable, then consider arranging to talk at a conference and have someone record it.
It’s also a good space for product demonstrations, company videos, and podcasts. As well as getting a sense of who you are – they encourage people to stay on your page for longer.
Conclusion: 8 Most Important Steps To Getting A New Job Using LinkedIn
Finding a job on LinkedIn will still require you to hunt for jobs and create an application but having a strong profile can you move you ahead in the interview process and help you find hidden job opportunities.
The time it takes to create a good profile and to grow your network might seem taxing but it can be a small investment considering the potentially huge returns available.
If you want help creating a LinkedIn profile that employers won’t be able to resist, then get in touch with Gett Results for a free profile analysis.